do less, think more

it is always easy to do more, cut and paste some code, add some more features or add a flashy effect, but it is far harder to do less.

the benefit of do less is not immediately apparent, but over time the lack of bloat can seriously improve your ability to improve a product. I have worked on numerous products that have pushed the do more ethos and all have resulted in unwieldy code and products that are complex.

doing less coding involves writing concise methods and abstracting common functionality, which is harder but results in more maintainable code with less bugs

adding less features makes you concentrate on getting the core features of the product absolutely spot on.

adding less effects make you consider the user and their experience, not just your desire to out rounded corners and shadows on everything.

do less, think more, make a better product.